All the tools, tactics, and tips to master cold outreach (aka where smart sellers flock)
Are selfish sellers killing your pipeline?
In this episode, Cynthia and Leslie dig into why selfish reps suck, what makes a cold email relevant and reply-worthy, how to filter the nonsense on LinkedIn, and the limits of the “player-coach” role.
Sales drive the business, sure, but building an in-house team burns time, money, and brain cells. More companies are skipping the hiring circus and turning to outsourced sales to grow faster, spend less, and avoid the constant rep babysitting.
In this episode of In The Nest, Cynthia sits down with James “SayWhatSales” Buckley, host of the Sell Better Daily Sales Show, who is on a mission to walk alongside sales professionals as they develop the skills and best practices needed to find sales success.
Cynthia sits down with the Founder and CEO of The SD Lab, Tom Slocum, a cold caller turned outbound leader. For Tom, it’s not about appointment setting; it’s about growth testing with a purpose to create outbound that works.
Cynthia sits down with the CEO and Co-founder of Cold Email Hackers, Justin Chi, and deep dive into what actually works in cold email. Whether you’re a founder, SDR, or marketer, this episode is packed with actionable insights.
Relying on email open rates? Bad news—they’re misleading, unreliable, and could be hurting your deliverability. Learn why open tracking is dead and what metrics actually matter for cold email success.
Cold email only works if people see it, and that won’t happen if you land in spam. It’s nothing to be ashamed of; we’ve all been there.
Even the best-crafted emails won’t get replies if they don’t make it to an inbox.
If you’re diving into cold emailing, setting up a dedicated Google Workspace is a no-brainer. It’s the most reliable way to spin up a cold email infrastructure to avoid spam issues, keep your domain reputation squeaky clean, and make you look legit. Let’s break down
Creating a cold email sequence that actually gets you new customers doesn’t have to be complicated. You just have to avoid the same pitfalls people have fallen into for years. Save yourself all the trial and error by learning the main elements of successful cold
Before you start sending any emails, even test ones, you should check your DNS records. These records tell other email services providers — like Gmail or Outlook — that your emails are real and not fake.
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