In The Nest w/ Cynthia Handal — Ep 2: Tom Slocum

In this second episode, Cynthia sits down with the Founder and CEO of The SD Lab, Tom Slocum. A cold caller turned outbound leader, Tom now helps B2B teams fix their playbooks and drive revenue fast. For Tom, it’s not about appointment setting; it’s about growth testing with a purpose to create outbound that works.

Tom and Cynthia cover:
✔️ Why you need to project your value in the first 30 seconds
✔️ Tactics to incorporate that will work across industries
✔️ What you need to do to identify gaps in your business
✔️ How to make your emails relevant (so people actually open them)

Whether you’re a B2B Founder, VP of Sales, or Sales leader trying to fix outbound, this episode is packed with actionable insights.

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