
5 Skills that Actually Get You Hired in Sales
Let’s be honest about something: most sales interview advice is useless. These five tips are anything but.
In this second episode, Cynthia sits down with the Founder and CEO of The SD Lab, Tom Slocum. A cold caller turned outbound leader, Tom now helps B2B teams fix their playbooks and drive revenue fast. For Tom, it’s not about appointment setting; it’s about growth testing with a purpose to create outbound that works.
Tom and Cynthia cover:
✔️ Why you need to project your value in the first 30 seconds
✔️ Tactics to incorporate that will work across industries
✔️ What you need to do to identify gaps in your business
✔️ How to make your emails relevant (so people actually open them)
Whether you’re a B2B Founder, VP of Sales, or Sales leader trying to fix outbound, this episode is packed with actionable insights.
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Let’s be honest about something: most sales interview advice is useless. These five tips are anything but.

Sales managers are looking for people who can systematically generate pipeline from scratch. Cold email experience has become the unofficial litmus test for serious sales candidates, and for good reason. Let me show you why hiring managers prioritize it, and how you can use this to your advantage.
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