In this first episode, Cynthia sits down with the CEO and Co-founder of Cold Email Hackers, Justin Chi, a top 1% cold email expert who’s helped scale some of the fastest-growing B2B brands. They dive deep into what actually works in cold outreach, how to stand out in crowded inboxes, and the biggest mistakes people make when trying to book meetings.
Cynthia and Justin cover:
✔️ What makes a good cold email
✔️ Why most outreach fails (and how to fix it)
✔️ Strategies for scaling outbound without killing deliverability
✔️ How to personalize at scale
Whether you’re a founder, SDR, or marketer, this episode is packed with actionable insights.
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Cynthia sits down with the Founder and CEO of The SD Lab, Tom Slocum, a cold caller turned outbound leader. For Tom, it’s not about appointment setting; it’s about growth testing with a purpose to create outbound that works.
Relying on email open rates? Bad news—they’re misleading, unreliable, and could be hurting your deliverability. Learn why open tracking is dead and what metrics actually matter for cold email success.
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