Eight Steps to Writing Killer Cold Email Copy​

Cold email copywriting is all about crafting messages that are specifically tailored to catch someone’s attention and highlight what makes your offer stand out. The main goal is to spark enough interest to get a response and, hopefully, kickstart a new business relationship.

It’s not like your usual newsletters or those “hey, remember us?” emails. We’re talking about sliding into the inboxes of total strangers who could be your next big clients. It might seem intimidating, but honing the skill of writing killer cold emails can open up tons of new opportunities.